Charle Agency
The Search-First Shopify Agency
Website
Expertise
Industry focus
E-Commerce
Language
English
Minimum Engagement
6 months
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Partnerships Executive
The Search-First Shopify Agency
About / Overview Paragraph
Charle is a UK based Search-First Shopify Plus agency partnering with ambitious brands to grow organic visibility and optimise revenue. Our expertise spans SEO, GEO and AI-led Search, alongside CRO, UX and Shopify development, all delivered by our in-house team. We help brands unlock sustainable acquisition, outperform competitors, and build ecommerce experiences designed to convert.
What we deliver
- GEO & SEO: technical optimisation, content strategy, and digital PR to drive long-term organic growth
- AI-led Search strategy: helping brands win visibility in the next generation of search experiences
- New Shopify & Shopify Plus builds: high-performance storefronts built for scale
- Store migrations: seamless replatforming to Shopify without compromising performance
- Support, Strategy & CRO: ongoing optimisation memberships combining proactive support with conversion improvement
- Retention marketing: Email & SMS strategies, segmentation, and automated flows that drive loyalty and repeat purchase
- UX & Shopify development: customer-first journeys delivered with technical precision
Why teams pick us
- We’re Search-First, visibility and acquisition are engineered into everything we build
- Our proprietary Visibility Framework reveals the highest-impact opportunities across search and AI discovery
- Deep in-house expertise across SEO, GEO, CRO, UX, and Shopify development
- Proven ability to help brands outrank competitors and unlock new growth channels
- Clear, prioritised strategies tied directly to commercial outcomes
- Long-term partnerships that support brands month after month
Best fit
Charle is the right partner for ambitious ecommerce teams who want to scale through organic growth, combining Search-First strategy with world-class Shopify Plus delivery. We work best with brands investing in long-term visibility, performance, and retention, not just short-term campaigns.
"I would definitely recommend Charle to another eCommerce brand. The team are super friendly and positive, really knowledgeable in the Shopify space and helped us implement some really impactful changes."
Briony Miller
eCommerce Manager, 111Skin
"We really do think it's looking fantastic and are incredibly grateful to you guys for all your hard work, high standards, patience and general management of the project."
Tom Stancliffe
Co Founder, Tribe
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The Search-First Shopify Agency